EDM CAMPAIGN EXPERIENCE

REMEDY DRINKS, MOTIVATE PT, ARCADIS

In my role at Remedy Drinks, I collaborated with the eCommerce Manager and Dotdigital to enhance our digital marketing initiatives.

My responsibilities included:

• Updating SEO tags and website content via Magento.

• Assisting in restructuring website information to improve indexation across multiple countries, thereby enhancing local search performance.

• Developing email marketing customer journey flows, such as welcome series, abandoned cart notifications, product education programs, and review email campaigns.

These efforts contributed to 15% of the company’s revenue being generated from emails within 12 months.